Independent Technology Ventures will launch the new site, Think Bingo Plus, in October after an advertising campaign that is being devised by My Front Room.
As the site's name might suggest, it will offer a little more than simply bingo, with the addition of slots and other games for players to try their hand at.
A spokesperson for Think Bingo explained: "Most of our members at Think Bingo and Bingo Scotland love the fact that there are no slots to tempt them.
"Of course some bingo players do want the option and this is one of the reasons why we are launching the new plus brand."
The three online bingo sites will have separate communities and platforms and the two existing sites, Think Bingo and Bingo Scotland, will also benefit from a rebranding later this month.
Those who are interested in joining Think Bingo Plus can pre-register on the site at www.ThinkBingoPlus.com.
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