Online Bingo News

VIRGIN MULTI-PLAYER BINGO LAUNCHES
27/05/2005

For those in the online bingo know, Richard Branson is telling us nothing new when he declares online bingo the 'new poker' and hails the power and dynamism of the UK online bingo industry. It's great to hear it re-iterated, but really, this is not new news...

 

Virgin's multi-player bingo offering (they have been up and running with single-player, bingo keno games for months) will have a variety of card prices, fixed and progressive jackpots and will run the UK style 90-ball bingo game.

 

Branson believes that 90-ball bingo is what UK online bingo players want, as opposed to the 75-ball bingo game that many other UK £ sites offer.  Research has shown that many UK online bingo players, however, find the 90-ball game a little slow moving and prefer the pace of a 75-ball bingo game. Still, it is good to have the variety out there.

 

Now, we will be interested to see how Virgin multi-player bingo pans out. Perhaps unusually for the independently minded Virgin products, their multi-player bingo game will be part of the Parlay network and sit along side Yahoo! bingo and Gala Bingo. We might find a situation, therefore, where a bingo player who entered via Gala bingo and seeing Gala branding is playing with a bingo player who is viewing a Virgin interface. We wonder how this will impact on the potential for an online bingo community and wait to see if big brands can engender community spirit.